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Creating a Google Shopping feed for your Custom Products

NOTE: If this is your first time setting up a Product Feed make sure to refer to our GMC Verification  article and Google product feed set up articles first!


IMPORTANT: Each custom product must have a brand selected. If a custom product has no brand selected the product will not be added to the custom product feed. 

Follow the steps below to set up you Custom Products on Google Shopping.

  • Navigate to Google Tools
  • Click on the Shopping tab
  • Click the green “+Create Feed” button

New Data Feed

  • Choose your Data Feed Source – Custom Products
  • Choose catalog type
  • Set your file name. Make sure that you do not have any spaces and it ends in “.txt”
  • Enter the email address that you want to the feed/feed notifications to be sent too

OE Filters

  • Choose manufacturer
  • Select if you want to use custom images
  • Only include include parts with Custom images? Set this value to "Yes" if you want your feed to only include parts that you have uploaded an image for.
  • Set your product title template (Use the desired variables to customize your product titles)
  • Set you description template (Use the desired variables to customize your product titles)
  • Choose to always use description template (Set this value to "Yes" if you want to always use the description template above, even if the OE catalog has an actual description.)
  • Choose start and end year

Common Filters

  • Choose to include oversized items
  • Set to only include parts with valid weights and dimension (Set this value to "Yes" if you want your feed to only include parts that we have valid W&Ds for.)
  • Choose minimum list price to include (You cannot go under $10 for a minimum.)
  • Set the desired maximum list price

Auto-Submit credentials (Recommended)

  • Google FTP Server (DO NOT CHANGE unless you want to submit this feed to a custom FTP server)
  • Google FTP Username (Will be set in your Google Merchant Center. DO NOT user SFTP only FTP)
  • Google FTP Password (Will be set in your Google Merchant center. Make sure to write this down! Google will only display it once)
  • Hit Add

That’s it! Your feed will be created in 2 hours. If you have any further questions you can reach out to our technical support team at support@revolutionparts.com or 480-779-7278.


If you are interested in using the RevolutionParts Marketing Agency to take care of your marketing needs, email rpmarketing@revolutionparts.com.

If you have any questions, feel free to reach out to us by emailing
support@revolutionparts.com or calling 480-779-7278!

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