How to Set Price Rules

Defining your pricing is one of the most important parts of running your Web Store. In this tutorial you'll learn how to set and adjust your catalog pricing rules used to sell your parts and accessories.

Where to go

  1. From the Control Panel dashboard, click on "Products & Categories" in the left-side menu.
  2. From there, click on "OEM Features"
  3. Under that, click "OEM Catalogs"

 This will load the page where you can configure your OEM price rules.


Common Price Rules

Depending on the manufacturer, you should be able to set your catalog pricing based on the following:

  • List minus percentage (List - %)
  • Cost plus percentage (Cost + %)
  • List minus percentage, but never lower than Cost plus percentage (List - % (Cost + % Min))
  • Cost plus percentage, but never higher than List minus percentage (Cost + % (List - % Max))
  • Percent of manufacturer profit margin (% of Mfg Profit Margin)
  • Cost minus percentage (Cost - %)
  • Fixed dollar amount (Fixed ($))

When possible, we recommend using the "List minus percentage but never less than Cost plus percentage" rule. This set your pricing at a percentage under List, but never goes below a percentage over Cost. Basically, it calculates the List-% price and the Cost+% price, then uses whichever is higher. Here's an example:

  • Part number: ABC-123
  • List: $100
  • Cost $80

If part number ABC-123 has the price rule of "List-20% (Cost+10%)," the part would price at $80 because of the List-20% rule, but doing so would drop below Cost+10%, so it instead prices at $88.


Price Table Range

You can set the minimum List price (Min Price) and maximum List price (Max Price) range to which that rule will apply. If you choose, you can set Max Price to “No Limit,” which will apply the price rule to all parts above the Min Price for that rule.



Should your catalog include accessories, the Catalog dropdown will allow you to isolate pricing rules for accessories independent from parts. “ALL” will define all parts and accessories within the catalog.


You can click the “+” button to create a new price rule. New rules are helpful for creating a separate price rule for accessories, or if you wanted to set pricing for parts that exceed a certain dollar threshold.


This text will not appear on the finished article.


Note: This guide only covers configuring price rules. To learn about Pricing Templates, click here.

Understanding Price Rules

OEM price rules determine the sale price of the parts on your store. For example, a part with a Cost price of $100 on a site with a Cost+20% price rule would have a final sale price of $120.

To see or edit your price rules:

  1. Log into your account on
  2. Click on the gear in the top-right corner to access your account settings.2-1.png
  3. In the left-side menu under "Selling Channels", select your store and then "Pricing." (Or if you're configuring pricing for your Parts Counter Storefront Plugin, click "Parts Counter," then "Pricing.")
  4. Once you're on the Pricing page, it should look something like this:
    Note: This guide only covers configuring price rules. To learn about Pricing Templates, click here.
  5. Find the pricing template for which you're attempting to see/edit price rules and click on the "Manage Pricing" link on the right.
  6. This will pull up the Pricing Rules page for that Pricing Template.
    Note: If you accidentally clicked "Manage Pricing" on the wrong template, you can change the template you're editing via the "Select Pricing Template" drop-down at the top of the page.


Adding New Price Rules

To add a new price rule,

  1. Select the desired manufacturer from the manufacturer dropdown (this may be preselected for you).
  2. Click on the "Add New Rule" button.

Doing so will bring up the following prompt:


This is where you'll define your price rule.

  1. Select whether or not the rule will apply to All Parts, Accessories Only, or a specific group of SKUs.
    • If you choose "SKU," you'll need to define a SKU identifier that's at least 4 alphanumeric characters long. Your price rule will apply to products that match the SKU identifier.
  2. Set the price range to which your rule will apply. This range is based on the price base set for your Pricing Template (either List or Cost). You can use the range to build a pricing matrix (one rule at $0-10, another at $10 to 100, and another at $100 to NO LIMIT, for example), or you can set the range to $0 to NO LIMIT to make it apply to the entire catalog.
  3. Choose the price rule type. Options include MSRP -, Cost +, and Cost -.
  4. Enter the percentage value depending on the price rule type. For MSRP-based price rules, the number is the percentage off of List. For Cost based ones, it's the percentage over Cost.
  5. It's recommended to set a "Cost + minimum" percentage for MSRP-based rules so that your parts never sell at or below Cost. For instance, if MSRP - 20% would go below Cost, a Cost + minimum of 10% would mean the product will never sell cheaper than 10% over Cost. (This can also be done in reverse for Cost based rules by applying a MSRP-maximum.)
  6. Click "Add Rule" to add your price rule.

You'll now see your new price rule!


You can add multiple price rules with different price ranges to make a custom price table, and you can set the prices for accessories only by creating "Accessories Only" price rules (which override any overlapping Parts & Accessories rules).


Changing the Default Price Rules

If there are no price rules configured for a particular manufacturer or dollar range, your parts will automatically be priced based on your default rules. To configure your defaults,

  1. Click on the pencil to the right of either the Cost rule or the List rule in the blue box on the top-right corner of the page.
  2. Change the percentage to the desired value.
  3. Click the "Save" button to save your changes.


Choosing to Base Price Rules on List or Cost

You can choose to base your price rules off of the catalog List price of the part, or the Cost. Note that changing this setting won't affect your price rules themselves, but may change which price rule affects which parts, depending on what the part's List and Cost prices are.

  1. Next to the manufacturer's name under the manufacturer dropdown, find the text that says, "Ranges based on List/Cost  CHANGE."
  2. To toggle between settings, click the "CHANGE" button, then confirm the change. The text will always show the current calculation method (either List or Cost).


Editing or Deleting Existing Price Rules

You can edit any existing price rules by clicking the grey pencil to the far-right of any existing rule, or delete the rule by clicking the grey trash can icon.

If you have any questions, feel free to reach out to us by emailing or calling 480-779-7278!

RevolutionParts Logo